Competitors
AI search competitor analysis
AI search competitor analysis is simple: on each unbranded buyer question, who did the assistant name? If it was not your client, write that name down. CiteBrief puts who won in every check and report, so nobody presents a percentage without a rival.
Northline Agency
Weekly citation brief
Northstar · Week of 8 Sep 2026
12/20
Named in 12 of 20 buyer questions this week.
Recommended in 7 of 20.
best project management software for agencies 2026
Named · Northstar
Asana alternatives for agencies 2026
Missing · ClickUp
Northstar vs ClickUp for client work
Named · Northstar
Monday.com vs Northstar which is better for client retainers
Missing · Monday.com
Next: Write a comparison page for Asana vs Northstar
Prepared by Northline Agency · 12 Sep 2026
What to measure
Measure winners per question per engine. Do not invent a cross-engine share-of-voice index. A client named 12/20 with ClickUp winning the three highest-intent misses is a story. “Share of answer 34%” is a slide that starts an argument.
| Question | ChatGPT | Gemini | Who won |
|---|---|---|---|
| Asana alternatives for agencies | ClickUp | ClickUp | ClickUp |
| Best project tool for retainers | Client | Missing | Client / gap |
| Monday.com vs {Client} | Monday.com | Client | Split — say so |
How CiteBrief records competitors
This is not a daily SOV product. Cadence is weekly on paid plans and monthly on Free. See pricing.
- You add the competitor names on the brand.
- Each scored row stores who won.
- The cover summary names who is winning.
- The Pro portfolio view rolls up competitor movement between checks: for the team, not a client login.
How to pick the competitor set
- Start with three names the client already hates.
- Add a fourth only if it wins scored questions two weeks in a row.
- Do not track every brand the model ever uttered.
Turning winners into work
If ClickUp wins “Asana alternatives,” the action is a comparison page or a roundup mention — same as SEO cannibalization, aimed at answers. AI search visibility report is the letter. ChatGPT visibility tracking is the ChatGPT column.
What it is not
- Not ad-spy software
- Not a backlink intersection report
- Not a 50-country prompt grid
FAQ
How many competitors should we track?
Three is enough to start. Add a name when it keeps winning scored questions.
Do competitors need to be in our market?
Track who the assistants name, even if sales swears they are not a competitor. The model is the buyer’s shortlist.
Can clients see the competitor dashboard?
They get the PDF. The command center is for the agency team on Pro and Business.
Where is the sample?
Northstar vs ClickUp and Monday.com on /report.
Open the sample report and read the who-won column. That is the competitor analysis.
Free to start · Starter $39/mo · weekly checks · Agency add-on $49/mo
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